This study aims to determine the factors that influence tourist visits in Kalibiru Nature Tourism. Sampling in this study was carried out using the accidental sampling method where sampling techniques were carried out by accident from visitors to Kalibiru natural attractions. The analysis model used in this research is multiple linear regression with traffic levels as the dependent variable, while there are five variables as independent variables, namely age, education, income, distance, and travel expenses. The results of this study indicate that of the five independent variables in the regression equation, there are two variables that have a significant effect on the level of visit, namely distance and income. While the variables of age, education, and travel costs did not significantly influence the level of tourist visits.